Dulux Trade Paint announces Colour Trends for 2010
Leading paints manufacturer Dulux Trade has
published its colour trend predictions for the year ahead in
ColourFutures™ 2010 - the must-have style bible for architects and
designers that translates global themes into style trends for
interior and exterior design.
The overriding message delivered by ColourFutures™ 2010, is one of
reclamation, building on a desire to regain control in a rapidly
changing world and encouraging us to reclaim the home as a haven.
These issues are reflected in five key lifestyle themes and their
associated colour palettes.
Basic Beliefs – redefining a sense of solidarity with simple muted
shades and natural influences. Reminiscent of herbs and medicinal
flowers, these colours feature earthy pigments, making this theme
relaxed and timeless.
Free Spirit – symbolising optimism and individuality, this palette
is all about reclaiming possibilities. Featuring an unexpected mix
of colours to challenge perceptions of 'the norm', this theme
represents those who dare to be different.
Silent Space – reflective, calm and neutral, these subtle and
understated tones reflect a need to reclaim serenity. Dusky blues
and mineral greys provide a backdrop for silvery greys which stand
out like stars against the night sky.
Fluid Fantasy – dynamic and vibrant, this palette features colours
which are fizzy and futuristic. Saturated reds and purples combine
with luminous yellows and turquoises in a way that radiates a zest
Sweet Memory – this theme doesn't dwell on the past, but hopes to
take the best of it to understand where we find ourselves today.
Revisiting our design heritage, this palette is warm and familiar,
with added touches of elegance from its bronzes and golds.
Each year, the colour specialists select a single colour from one of
the five themes that sums up the prevailing mood of the time. The
ColourFutures™ Colour of the Year for 2010 is an airy and optimistic
blue*. Representing hope and clarity, it symbolises renewed vigour
and energy in pursuing new horizons.
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